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Behind the Review

Nov 12, 2020

Nic Faitos spent 15 years in finance before he decided to open a flower shop. Marla Frezza, full-time foodie, part-time cook, was the lucky recipient of one of Nic’s bouquets. The experience left her compelled to leave a review. We catch up with Nic and Marla to learn about why it’s all “in the details.” Nic shares how making small adjustments and investing in the extras can make a big difference - especially when it comes to revenue. Hear how Nic was able to make a lifelong customer out of a recipient.

Starbright Floral Design:

Ali Schwartz:

Meserole Sound: